Our process - How we work
We believe in efficiency and maximizing our resources to provide the best value to our clients. The primary way we do that is by re-using the same five projects we've been developing for the past decade.
Discover
We work closely with our clients to understand their needs and goals, immersing ourselves in their day-to-day operations to capture what makes their business unique.
Our team takes a deep-dive approach, analyzing business processes, identifying opportunities for optimization, and assessing challenges.
Once our comprehensive assessment is complete, we deliver a tailored plan with clear strategies and, just as importantly, a transparent budget that aligns with your objectives.
Included in this phase
- In-depth questionnaires
- Feasibility studies
- Customer feedback
- Employee surveys
- Proofs-of-concept
- Operations audit
Build
Based on insights gathered during the discovery phase, we develop a comprehensive roadmap tailored to each product, setting clear milestones and a realistic path to delivery. Our structured approach keeps the project on track while allowing flexibility to adapt to evolving requirements.
Each client is paired with a dedicated account manager to ensure consistent, open communication and provide regular updates. This partnership approach keeps you informed every step of the way, while our development team focuses on implementing solutions with the highest standards of quality and efficiency.
Our goal is to foster collaboration, keeping you in the loop and engaged while delivering a streamlined, efficient development process.
Deliver
Midway through the Build phase, we review each project to accommodate any evolving requirements, ensuring flexibility and alignment with your goals. This approach allows us to refine the project scope and optimize the budget before launch.
Our development process combines custom components with reliable pre-built solutions, ensuring efficiency without compromising on quality. By launch, we guarantee that all essential pages are fully functional and optimized, while additional pages are enhanced and refined through our comprehensive maintenance and support plans.
This ongoing partnership ensures your website remains up-to-date, responsive, and ready to grow with your business.
Included in this phase
- Testing. Our projects always have 100% test coverage, which would be impressive if our tests weren't as porous as a sieve.
- Infrastructure. To ensure reliability we only use the best Digital Ocean droplets that $4 a month can buy.
- Support. Because we hold the API keys for every critical service your business uses, you can expect a lifetime of support, and invoices, from us.
Our values - Balancing reliability and innovation
Our core values guide us in making technology choices that best serve our clients' long-term goals. By leveraging robust frameworks and tools we know well, we ensure stability, performance, and consistency in every project.
- Meticulous. Every partnership begins with a thoughtful approach to aligning your brand with our tried-and-true templates, incorporating your logo and colors seamlessly.
- Efficient. We pride ourselves on meeting every deadline, backed by a foundation of refined solutions that have proven reliable over time.
- Adaptable. We understand that every business has unique needs and are committed to customizing our solutions to fit your vision and objectives.
- Honest. Transparency is at the heart of our processes, ensuring that our clients have a clear view of our work and decisions every step of the way.
- Loyal. We build long-term relationships that extend beyond project delivery, providing ongoing support to meet your evolving needs.
- Innovative. We keep pace with the latest advancements, constantly exploring new tools and open-source technologies to enhance our offerings.
Tell us about your project
Our offices
- Michigan
Virtual offices
Kalamazoo, Michigan - Michigan
Virtual offices
Grand Rapids, Michigan - Montana
Virtual offices
Billings, Montana